buzz2bucks | word of mouth firm
brand audit - 360degree feedback

 

...for companies, organizations, executives and entrepreneurs...

Designed by Reach Personal Branding founder, William Arruda, 360°Reach is a web-based personal brand assessment that helps you get the real story about how you are perceived by those around you. It gives you the critical feedback you need so you can expand your career or business success. It's an integral part of the personal branding process and an indispensable tool for thriving in today's professional environment.  Used by nearly a million professionals and consultants around the globe, 360°Reach is the first and leading tool to help [job seekers, consultants, career-minded professionals] understand their reputation so they can take control of how they are perceived in the marketplace.  

"Once you know where you stand with everyone and are not guessing, you have a good feel on what areas of your brand you need to build on and which areas to fix.  This helps marketing and branding not be just a shot in the dark." - Broker/Realtor 

"It really opens your eyes to what you think are your strengths and what your perceived value really is" - President, Financial Institution

"I realized I wasn't being consistent in how I expressed myself.  I was perceived as one way with one set of clients and another way within the organization" - Consultant


360°Reach provides actionable insights that are critical to your success. I have been certified by Reach, the global leader in personal branding, to work with clients through the 360Reach assessment process.

**The assessment is also available to companies.

360Reach™ Facts:

  • First launched in 2002
  • Developed by William Arruda, Reach Personal Branding
  • It’s a key element of the Reach 1-2-3 Success! personal branding process
  • Reach is the global leader in personal branding
  • Nearly a million people have used 360Reach to date
  • Many of the world’s strongest brands have incorporated 360Reach into their talent development programs (Microsoft, JPMorgan, Cisco, American Express, Johnson&Johnson, Lockheed Martin, British Telecom and Starwood Hotels, etc.)
  • It is the first and leading assessment that is focused on unearthing an individual’s brand from the outside in
  • It compliments the StrengthsFinder™ assessment – providing external validation of key strengths
  • 360Reach has been used by CEOs, entrepreneurs, consultants, coaches and professionals at all levels
  • Over 350 coaches, consultants, recruiters and HR executives have been certified to support clients through the assessment and help them turn learning into action
  • It is an ideal tool to support job search, professional development, business development and personal growth

Maria Elena Duron is skilled in making networks “work” and harnessing the power of word of mouth.  She’s a featured business coach on her affiliate CBS and ABC stations along with hosting teleseminars with Your Brand Plan and the IT Coaches.  As a featured columnist in the Personal Branding Magazine and the National NetWorker, she focuses on connecting your brand to your critical connections.  She is editor of the Personal Branding Blog which is recognized as the #1 job blog by Careerbuilder.com and MediaOnTwitter providing a comprehensive listing of journalists, bloggers and reporters on Twitter. Recognized and approved by the Texas Real Estate Commission, she provides image and personal branding workshops at colleges and universities.  She acts as your “personal buzz agent” providing services and coaching where the focus is garnering the recognition and connections for success for busy CEOs, entrepreneurs and emerging leaders.

Buzz2Bucks provides online profile management services, social management and reputation management - helping key employees to establish higher visibility and provide consistency in branding as well as establishing the expertise in their industry for entrepreneurs.  Maria Elena Duron is a 360˚Reach Certified Analyst focuses on redesigning, redefining and identifying YOU and broadening the network for busy people who just don’t have the time to do it well. The firm focuses on visibility, credibility and connect-ability for individuals, professionals and small businesses. Chief Buzz Officer and Identity Coach Maria Elena Duron helps high performing entrepreneurs and executives learn how to manage their personal brand on-line and off-line, leverage their expertise and connections and generate “the talk that yields profits”.

Contact us at 1.800.519.5357.  Join our online growing community of people inspired to recognized their own identity as a family focused, value based executive, entrepreneur or business at www.inspiringidentity.com

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